Them: Hi. Me: What's up? Them: How are you? Me: Great? You look tan. Them: I'm trying to be. I'm trying so hard to be. Me: Yeah. Them: You got a lot of sun, time in Atlanta, which was nice. So I had a lot of downtime in my hotel had a pool. So I spent as much time out there as I could. Me: Nice. Them: Yeah, it was great. Me: Time well spent. Them: Huh? Yes, time well spent. Yes. And we had a great time. Ava did awesome. They placed fourth. Me: That's fantastic. That's Nationwide, right? Them: So. Me: That's awesome. Them: Yeah. It was awesome. It was really, really exciting. So, yeah, that was good. I worked four days in a row. Awful. Me: Never again. Them: Never again. Like it was. Just like my knees were throbbing, my back hurt. Like, I felt like I couldn't get anything else done. I like had no mental energy for anything else. Me: Yep. Them: Like, it's just so exhausting. I do not know how stylists work like that on a consistent basis. Me: You did that for, like, a year. Them: I did it for like 12 years. And. And I still have to work on saturday. So, like, this will be five days in a week. Me: Yeah. Them: And I know people, like, work five days in a row consistently. But not for me. This is not for me. Me: I mean, I got back issues at this stage, so, like, if I stand for longer than an hour, like, my back starts throbbing. Them: Yeah. Me: I don't know how people just stand all goddamn. Them: Yeah. And when you do hair, that's like what most of your job is. Me: Yeah. I mean, that's tough. Them: You're just standing. Yeah. So I. M. But I also feel like this, like, sense of, like, I'm. I feel so behind right now. Me: Okay. Them: Like, in my money business, because it's like, it just took me away from everything, like, between atlanta and then money or between atlanta and then working in the salon. Like, I have no new vips. This. This month, which I need four if I want to hit my bonus, like. And now. So you get, like, a 500 bonus if you complete. If you get two market partners and eight vips for the month. But if you. That's like a 500 bonus. But now, because of the rank that I'm at, if I maintain my rank, plus I have to get. I have to earn that bonus. I get a 1500 bonus. So if I don't do this, like, I lose two grand. Me: Oh, guys. So you get 500 plus the 1500. Them: Yes. So it's like a big, which I just need to make some content. And I. I think I have. I've kind of been, like, experimenting with my hair being, like, naturally wavy instead of, like, styling it. So I think with that content, I just have to create content around it, and I have to do it after our call because I don't really have, like, tomorrow I have. All that, like, calls and then pilates and then a nail appointment. So I'm just, like, not gonna have time. So, yeah, I just. Oh, I don't. I don't, like, operating this way. Me: Yeah, I get it. Them: At all. Me: Yeah. You take yourself out of the energy of what you've been doing, and you come back, and it's like you're just disconnected. And you're. Them: Yeah. And I feel. Yeah. And I feel chaotic, and, like, now there's this, like, sense of urgency. I'm like, okay, I have to find four VIPs in by the end of day on the 15th. So. And sometimes they can take a couple days to close, too. So it's like you have to factor that in. I don't know. So it'll be fine, but I'm just like, okay, I don't. I'm not. We're not doing that again. Me: Flat, and it's like you got. Yeah. Does getting the eight vips in two Market partners every month, is that sustainable for you? Them: So far it has been. And you don't. You don't necessarily have to get them. But again, like, I have some bonuses that are, like, riding on that. So I'm like, I don't want to miss out on. Me: Yeah. Them: Those. And it also just ensures that your organization is continuously growing both your. With your partners and then your customer base, too. Yeah, I don't know. But. I think when I start talking about what I'm going to talk about, like, I. I think when I just start doing that, it'll be. Good because I'll get people who will, like, resonate with that, or they'll just be like, oh, I want. I want some product. You know what I mean? So we'll see. Me: We'll take a deep breath with me. Them: But. Me: This. This time. Is specific for you. So what would. What would serve you most on this call? What do you want to focus on? What do you want to walk away with? Them: I know we talked about last time we were going to work on, like, plugging some things into claude. Did. Were you able to do that? Me: Yep. Them: I would love to look at that to see what that looks like. Me: Yep. It's only so much I can do because I. I don't know some of your processes. You know what I mean? So I kind of hit wall with, like, well, I'm not sure where to take it from here. Them: Yeah. Okay. Okay. I don't know. Other than that, though. Like. I don't know. I just feel like I have to, like, get my bearings because I just. And we've had a lot going on, like, with chance and, like. Stuff kind of. Imploding the. On his end with some work stuff. It's all going to be fine, but it's just. Like, it was, like, very unexpected. And, like, kind of blew everything up this morning. So I feel like there's just, like, a. Whole bunch of, like, chaos that is ensuing. You know what I mean? So it's like, I'm coming off of. Me: Yeah. Them: Like, traveling and then being in salon. And then this happens this morning. And now I'm like. And then I have to, like, get in the mode to create content and, like, show up that way. And so. I don't know. I don't really know what I need right now. Me: Okay, well, let's start with what had Bill here, and then we'll take the conversation from there. Them: Okay. Me: All right. So here's the Hub. There's a. There's a lot of information being pulled from multiple sources here. The goal is Simplicity and to get them. Focused on specific thing they need to do and only that thing. And then any of the terminology inside m18 simplifying that to languaging that they understand while also, like, teaching them the languaging simultaneously. So it's like. So when you say this, what that really means is this. And you're like, oh, okay. And now when I hear that again, now I. Now I get it. So it's. If they come in, you start here. And they have to do these individual things. And until they do those, right? So if I uncheck these. They can't access these next modules until they complete this one. Them: Okay. Me: Matality is. Like, don't overwhelm yourself with things that you don't need to be focusing on right now. This is what you need to do. You got to watch this video. All right, here's the link to the video. Right to the school group. You come here. All right, we got to get the slack. You'd have to put your slack in there. I don't. I didn't have that. Whoops. Instagram chat. Box office tour. How you get paid. And this gives a basic. So power start. It's your first six months. The monthly 500. That's your power of two. When you build team. So you. Not this week. Got a lot on your plate. I don't want to. I don't want to have you, like, spending time overwhelming yourself with this. This isn't urgent. It's just going to be valuable when we get it done. Them: I mean, this is already, like, so cool. It really just simplifies everything. Me: And so it should direct to the right videos. There's your power start. Takes you there. Quick number. I had it. I had to give, like, a brief story, which we can evolve. So it's like, how does. What does this look like in real time? She signs for a VIP customers. She earns $100 a month, so she earns 15. About $60 a month. And it comes back every month. Friends want to earn, too. And so it kind of walks it through. We'd have to make sure that the numbers are accurate. Money by rank. What they can expect to make on an estimated range on these different ranks. Again, I'd like to simplify this even more so they can get an even better understanding of what that entails. And I might not have just had access to the breakdown of that. So it's just putting all everything into to one place. And then once they're like, okay, that's done. That's done. That's done. That's done. Nice. Now you can go to phase one, and now you have these next steps. Now, this is unlocked. And this is what they're focused on building out. And so here you're ongoing. Trainings or days one through 30 and then content once they finish those first 30 days. And then the money side, how you keep growing. Here are different. Videos from chance around sales. Specific ones, like the primary things that they probably need to know. They can go back in and watch all those videos, but it's. It's taking the approach of, like, instead of here, instead of here's a module with 15 videos to watch. It's. All right, watch this video first. Even though this is already in sequence in a lot of ways. Until people walk through it, we won't know if this is, like, how accurate this is. Chance might want to look at it and see. What I'll do is I'll create a set of questions for you to riff on that would require you to look through this as you're riffing. So that you know what questions to answer. Versus just, like, going through this and trying to figure out how to give me feedback. Does that make sense? Them: Yes. Me: And then there's your tasks. Content. Product expert. And then leadership team. This will get billed out once they get their first partner. It's giving them idea what's inside, but until they unlock it, they can't access that. So this enables you to keep the different platforms that you have, but now everything just links to those different platforms. They don't have to go there themselves. They can just come right here. Them: Yeah. This is great. Me: All your call replays. That one's not linked yet. But you're. Oops. The call replays that you put inside of school. I would link to that. So that's an example. Link wasn't working correctly. Need help? That tape. So that still needs to be linked to something. So it'll be the other thing is fixing any broken links. One other thing that I wanted to. Have you add. So right now. You have the call recordings. Right? There's no context to it. Them: Yeah. Me: So I'm going to give you a skill. To upload into your clog. And potentially just do that now. Let me show you how it works first. So basically what it does is it will run your video. You just take the transcript from your call. You run it through the skill. And then it will. It will produce a headline, a brief summary, and then timestamp all of the important things that you talked about in that call. Anytime you talked about a tool or a workflow, a process, significant teaching point, a topic that they need to reference. That way, instead of getting an hour-long replay, if they're pressed for time, or if they want to go back to specific question that they had. It's time stamped. They know exactly where it is. So if your people are busy, this will just, again, enable them to. Move officially through those replays and hopefully get more people watching them. Them: Okay. How do we get the transcripts from those long videos? Me: So two ways. One, I'm using this for the first time right now on our call, and it's. A platform called Granola. So, you know, you overwhelmed already. Them: No, I don't think so. Me: Okay. Them: I'm just absorbing. Me: You kind of look like, like, all right. Them: Oh, no, no, no, no, no, no. I'm. I'm just absorbing. Me: So you know how we have AI companions? Somebody hops in the zoom room and, like, an AI companion comes in and records the call. Them: I'm good. Me: But they take up one of the zoom screens. Them: Yes. Me: So if it was me and you, it'd be me, you and otter. Them: Yes. Me: Right. So Granola does that, but it doesn't take up a space in the room. Them: Oh, nice. Okay. Me: And so. The workflow. That we can set up is claude connects to Granola. So we can have the entire workflow. And so if it's a skill, let's say the skill was Haley's call. So I go into clod. And I do slash. It's not in here. Mine's called Ops call, right? I go slap slash Ops call. What it will do, it will go in, pull the most recent transcript from Granola. Run it through that filter, produce the headline summary and timestamps, and then all you got to do is copy and paste it when you post the video. Them: Whoa. Me: Whoa. Right. Them: Yeah. Me: Before, like what I've been doing before is I just take the audio from the zoom call. So I'm in here. I would just take this audio file. And then I would go to turbo scribe. Them: Okay. Okay. Okay. I didn't realize the audio. Could load separately. Me: Yeah, you could still upload the video to turbo scribe. It just takes a lot longer. Them: Okay. Me: It's that you could still do it that way if Granola just feels a little, like, overwhelming right now. And I, you know, this is the first time I'm using it. So once I have that workflow defined, I can teach it to you. Them: Okay. Me: But right now, you know, you could take the last couple videos that you've done replays and just run it through that skill. Let me just. Build this out real quick. Let's see. Can you look at the ops call skill? And do two things? Run it through this new Fable intelligence and just make sure that it's optimized for the exact outcome that we're wanting? Ask me any questions for clarity if you have it on what that outcome is. And then second, I want to be able to share that skill with Haley because she runs her own group calls, but it's on a completely different topic. She has a monate team that she's building out, but I want it. I want to give her the skill so that it can produce the headline, the summary and timestamp, although the important talking points that are happening on that call so she can just cop share the transcript and then copy and paste that summary into her school group along with the replay video. All right, we'll just let that run for now. Oops. Wrong intelligence. So I'll just run in the background while we continue the conversation. Are you doing a lot of work in clod right now or minimal? Them: I'm doing a lot in it, but mostly with, like, helping to create, like, resources and assets. Just. Like. Just like summaries of calls. Because what I'm finding, like, a lot of people either aren't on the calls or there's a lot of valuable information on the calls, but sometimes you're like, now what do I do with all this? And then trying to, like, take notes while people are on the call. So I've just been. I record the call in voice memos on my iPad. And then I upload the transcript into claude, and I'm having it. Like, create basically a deck. Like a presentation deck that I can use, and then I'm also having it create shareable graphics based on, like, important takeaways that would help with action items. Me: Okay. And this is after the call, right? Them: Wait, what do you mean? Me: So you're saying that you, you do the call. Them: This was. This is after the call. What I'm doing after the call. Yes. Me: Okay. Them: Do you want me to show you? Me: Yeah. Show me. I want to get a visual of what you're describing. Them: Okay. Can you see Claude? Sorry. Hold on. Me: Yep. Them: I think I just shared my whole desktop. That's messy. Well, I wanted you to be able to see the pop-up so I didn't know if it would. If. So maybe I do need to share my desktop, and you'll just have to deal with a mess. Okay. So they just introduced what's called their social commerce, their school of social commerce. So what I did was I had claude, like, build out a deck that kind of went over everything. That they talked about. And then I put it in. Yeah, this is. And then I saved it in a PDF, and then I was able to upload that into slack. Me: So, okay, this is where I was confused. So you're doing the call. You're doing with Monet. We're taking that transcript and then creating your slide deck to do with your call. For your group. Them: Well, I have that as an option if I choose to, but a lot of my girls are on this call, but I. I think sometimes just having something to, like, read over is a lot easier. But then what I'm doing is I'm having it break down because, like, the girls just, like, quick Graphics. So I'm like, okay, how can we make some quick graphics that they can have? Me: Yeah. Them: To shared a new partners? Like, if somebody's like, how do I make an Instagram post? It's like, okay, I can send them a voice note talking them through this, but then I can also send this to them and be like, here's a visual for when you get stuck. And you need help when I'm not talking to you. So it's like this. And then. Like, the different types of hooks. And, you know, concrete tent creation non-negotiables. Just like, these are all bullet point things that were talked about on the call. That I think are just, like, nice to. For people to kind of keep in mind. You know? Me: Go back to the first slide where it was the, the different components of a post. Them: So then. Me: I think what would be really valuable here is to, is to have a post as an example where it's like, you know, the hook is circled. The problem, like pointing to where each of these five elements are on the post. So that they can see it. Them: Okay. Me: In the explanation. Them: Well, totally this. That would be something I would, like, probably share, but, like, what I did was I just went inside of our slack Channel. And, like, because what we do is, like, we drop the call replay for them. And then I'm like, okay, here's, like, a quick summary. If you have questions or if you. You know what I mean? Like, it's just like, if you weren't able or if you need something visually to go along with what you're watching when you're watching back the replay. So I just dropped all those so that they'll have them. As needed. Sorry. Stop. UPS is here. So free. So, yeah, I agree. Like, if I do, like, a training, I I think, like, going more in depth and being like, this is. But I think these are going to be nice to have just so I can either use them for future training as an asset, but I'm just trying to, like, Get all of this stuff into claude so then I can have it. As I need it. Me: So you're kind of building these one-offs off. Them: I'm trying to, like, I'm trying to, like, build because they're teaching a lot of, like, really great stuff. But. And it's just, like, all over the place. I don't necessarily know what I'm doing with it yet. But I'm like, I want. I want to be able. I want to be able to, like. Give them the. Assets that I'm creating. So, like, for example, we had a product knowledge call. The other day. And. Like, I had. And this was a call that we hosted. So we had this call. And I had clawed, like, summarized the call and then basically create, like. Little things on each product line so people could use them as a cheat sheet. Or if anybody's ever doing, like, their own training. They have these to use or when somebody's like, oh, what's what product should I use? It's like, oh, here. Look at these and use these. Me: There's so much information. Them: It's so overwhelming, Arvin, because it's, like, on the product side and the business side, and it's. Like. And people get overwhelmed, especially when they think they're coming in and they're. Like, I just want to sell product. So then they're, like, bombarded with, like, okay, now there's product, and then how do I make money? And, like, right now we're seeing a big disconnect in our partners who are coming in. And, like, wanting to make money because they're like, well, I just came into, like, try the products, which is how a lot of the girls are selling people to come in. So they're, like, getting discouraged. So we've had to, like, reframe that. We're doing our team calls are on this, like, strategy series that I'm doing right now, and that's been really good. It's like breaking everything down in, like, a fundamental way. I've been having claude build, like, decks that I can go along with as I'm presenting, because, again, it's like a nice visual for people. And then I have that. It's in our school where. You know, they can come in and. Oh, wait, I stopped sharing. But if you go into. School, and then it's the strategy series. It's like, here's the enrollment strategy. But then here's the. The asset that goes with it. Maybe. And this was like, this was the slide deck that I went over. So then if anyone in my team needs to do a training. They have this available for them. If they. Want to recreate the training on their own. And then, like, making money. Like simplifying. It's so much. And it gets overwhelming. And I. I was telling our girls on our leader team this morning, I was like, you guys, like, there's so much that we're trying to throw at them. And, like, these assets are great, but if nobody's doing anything with them, they really don't matter. There's something about this business, too, where, like, just having personal conversations with your people and being. Like, hey, you just need to go get a new VIP. Hey, you just need to go get a new market partner. Like. That is a part of it. So I don't know. And maybe just because I'm feeling just, like, overwhelmed with life right now that. Me: It is overwhelming. I don't get overwhelmed pretty easy and I get, I get, you know, overwhelmed when looking at everything that needs to get organized. Because everything, it's just there's multiple levels. Multiple projects. All of it needs to somehow be organized into some sort of, of sequence. Them: Like, bite size. Me: Yeah. Them: Like. Tangible bite size where it's. Like someone brand new coming in can just be. Like, okay, this is what I need to do. I don't know. Me: Yeah. Them: I'm trying to simplify it because we are seeing such a big disconnect. And, like, our team's growing. But our growth has definitely. We're kind of at a plateau, which is okay, but it's just showing me. I think we're at some of this plateau. Because now, like, I have to teach our leaders how to be leaders, too. So, you know, it's. They're learning, like, okay, you have to be in it with them. You have to hold their hand. You have to be having these conversations daily and, like, on the regular, and you need some of your own assets, but then they're like, I'm so overwhelmed with trying to create my own assets. That. And I'm like, yeah, I get it because I'm. I'm still like, all over the place. Me: Yep. When it comes to product knowledge. Because so is the bottleneck for VIPs. Like, they don't fully understand the products and don't, aren't confident in how to recommend. Them: Stylists do not struggle with getting VIPs. They crush with that. That part. And, like, explaining how to use the products, they're usually pretty good about that. I haven't had a ton of people have issue with that. Me: Okay. Them: It's. How do I. They're either signing market partners up who should have been VIPs. Or they don't know how to talk about the business on their socials or in person to attract market partners. Me: The reason I asked is because you showed me that template that broke down all the products and what they're good for. Them: So that's for people who are existing inside of money already. Me: So. Okay. Them: Like, that's just for stylists, basically behind the chair for, like, just better recommending products to their clients, how to better talk about products on social media, like understanding the product line a little bit better. Me: But no real bottleneck occurring with that. Them: Not. Not really. Not in the same way that, like, there we're seeing on the business side. Me: And so right now, the main, one of the main things you want to be front of mind for them is distinguishing between a VIP and a market partner so they don't blow through their power start prematurely. Them: Yes. Me: And do you like that? Them: And, and just, like, getting them into action. Me: Okay. With the part of distinguishing between the two, do you feel like they're, that's to their awareness that they know they need to be looking at it, or is that still need to be ingrained in them? Them: Still needs to be ingrained. In them. Me: If you could alleviate one challenge that they're experiencing right now, what would it be? And it's not necessarily the biggest one. It's like, what, what's the one that's maybe the simplest or the makes the most sense? Or is like the Catalyst to the bigger problem? Like posting consistently wouldn't be the answer to that question. Them: I would say it's understanding how to talk about the business right now. Me: Okay. Is that what you want your next team train to be about? Them: I have, like, a little. Me: Something to keep in mind. I don't know if you're doing this on your teams, but. It's probably better for them. If you're, you're continuing to revisit the important fundamentals versus teaching them new things all the time. Them: We revisit the fundamentals. Me: You do. Okay. Them: Like, almost to the point where you're like. Me: And do you seriously not understand this yet? Them: Yes. Yes. We actually were talking about that on our leader call today. Me: Yeah. Them: Where it's. Like, what are we doing here? I'm trying to. I had claude layout, and it's basically like a three month. Okay. It wouldn't quite be three month. So I'm calling this our strategy series because it's like walking them through just the different strategies that they need to understand. So we've done this call, we've done this call. And then I would need to do this call. Me: That's call threes next. Them: Yeah. So I guess what was your question that you asked? If our next call was on. Market partners, like getting market partners? Me: I believe you said it was about talking about their business. Them: Yeah. So see, and this is where it's like this almost skips that whole thing. Like how to get market partners. We need a, we need a call around that. So, yeah, I would say probably that should be our next call. Me: Yeah. Well. You need to know how to onboard before you Mark. It's like you, you need your back end to be dialed in before you start bringing people into your business. Them: Because you can't. You. Me: And so onboarding does seem to make the most sense next. Them: Think. Me: Because otherwise if they start talking about it this week and they have all these leads coming in and it's like, what do I do now? Them: Well, because I feel like, I mean, just to be transparent, I feel like I have my onboarding the most dialed in. Ever. But. It doesn't do any good if you don't have any partners coming in. And, like, even from the beginning, like, it was just such messy action that's. Like. So I do see what you're saying, but I'm like, that's, that's the biggest pain point, and that's the reoccurring theme amongst every leader. They're like, they don't know how to get market partners. Me: I don't think there's really a wrong way to do it. Them: Okay. Me: It's because you, you could definitely, because it's most, the most important habit for them to build is like the consistent conversation, the marketing conversation to enroll people. Right. Because even if they do. Get somebody signed up on Wednesday, like, they still have you and the group to be like, I don't know what I'm supposed to do. And they're like, watch this video. Go do this. We're going to cover this on the next call. They can be handheld. Them: Totally. Me: In those. So we could start with that. And then go into the onboarding, because once they really understand what's happening on the back end, it makes marketing the business that much easier. Them: Right. Me: Right? Because the more repetition they get with it, the more clarity they can speak about it. Them: Yeah. Okay. Me: So it could be. Like. You start with the marketing conversation, get into the onboarding conversation or revisit the marketing conversation. The marketing conversation is probably the thing that needs to be. The most consistent and repetitive. In that, because that's the thing that they need to be doing consistently. When leads come in, you figure it out. If leads aren't coming in. You're just, you know, absorbing information and not doing anything with it. Them: Totally. Me: And since they have, again, they have you as the resource. So if whatever reason they get to a place prematurely. And they get into panic mode, like, you can sort them out. All the information's accessible. You can kind of, like, structure that for them. Them: Correct. Me: Go watch this video. Watch this module. Do this thing. Them: Correct. Because. Yes. Yes. Me: Yeah. Them: But then when I'm like, okay, how do you tell someone to get a market partner? Like, for me, I got market partners by talking about money. But then they're like, I don't have money to talk about. And money, you know, tells you, like, okay, then lean into other people's success, lean into what your goals are, like what you're working towards. Bring people in on, on that journey with you. For me, that's easy. Like, I know how to storytell it. It's, like, so layered. Even that is layered because it's like. There are so many skill sets that are involved that most people do not have. Me: Yeah. And that's what you got to look at. Like, what skills do you want to take on and what skills do you need to them to be resourceful and figure out elsewhere? Them: I do think, actually, maybe a call on storytelling wouldn't be a bad idea. The importance of storytelling in your content. Me: Can you do that and simultaneously either build a story with them on the call? Or give them some sort of, like, homework? Them: Yes. Me: That breaks the story into sections and has them complete each section until the story is complete? So it's not just like a great conversation on storytelling when they walk off. I'm like, that was awesome. I still don't know how to actually do that. But I understand it. But I don't know what to do next. So it's like, yeah. Like, have it on storytelling. Can we break it into a framework and teach them how to build their first story? Them: Yeah. Me: Otherwise. They'd probably just get overwhelmed with really good information. Them: Okay. So how do we do that? Me: I would riff on it. I would go in there like, I want to do a thing on storytelling. Them: Okay. Me: Here's home. Here's my whole process with storytelling, and I want to extract a framework. That I can. Teach to my group. Where we can either build the story together on the call. Because you get, like, here's section one. All right, we're gonna, for two minutes, just open up your Google doc and start right now. What this is. Next two minutes, we're going to focus on this. And there's five segments. And so you spend 30 minutes on the call building out the story. Or you can put it as a homework assignment and explain the different segments, and then they go home and do that. And then post it in the group and you can run it through a cloud filter and decide if it's any good or not. Because the, the second element, if you're going to teach somebody a skill. You got to review their work. Otherwise, how do they know if they're any good? So they need feedback on how to make it better. Them: Yeah. Me: Because they're not going to be that good in the beginning. Them: Now they're gonna suck. So. Me: Yeah. Them: I mean, I would be fine if they sent, if they submitted. Their stories to me for me to look over. Me: Very few will. Them: I know. Me: You know what I mean? And the ones that do, again, you're, you're giving, you're planting seeds to identify your a team. Them: Totally. Okay. Me: So it won't create overwhelm for you. And in the case that 20 people submitted, like, overwhelming. Yes. But a great thing. Them: Great problem to have. I'd rather that. Me: Because. Them: I would rather that. Yeah. Me: Yeah. Them: Yeah. Me: Yeah. Them: Do you think that's the place to start? Versus. How to attract an MP? Because I think attracting market partner stems from good storytelling. Me: Well, it's, it's one method to do it, right? One approach to attracting market partners is through storytelling content. And that's what we're going to cover on the call today. There's multiple approaches. One is talking about money. We don't necessarily need storytelling for that. We need. Like, context on how they can tell their money story. Honestly. And still leverage that as a, as a hook. Them: Yeah. Me: Because it can be said. Like, I just made my first 60 bucks as monate. Like, I know it doesn't seem like much, but here's something that I wasn't sure if it was actually going to make me money, and I just got a check. Like, cool. I can't waste my next one is. Them: Okay. Me: I can use examples in the group. And be honest, you know, it's like I'm in month one. You know, I've only made a couple hundred bucks, but I'm in the room with women that are making 10 grand a month, three grand a month, two grand a month. And so it's like, I'm just surrounded with people that I know it's possible. So I know I'm just on my way. Them: Yeah. Me: You know, and, and there's just ways to talk about your money story that creates connection. Because if they're, if they're new, that's also an incentive. It's like, hey, I'm in this high performing group. Here's where I'm at. Like, come in now, get in with me now. And you and I will build this thing out together using their leadership. Fastest way to get somewhere is to work with somebody that's already done it. Them: Yeah. Okay. Me: So it's just like helping them change that narrative. But again, that could be a whole separate call. Like, I wouldn't give them all these ideas. And then it's. Them: Right. Me: They do nothing versus, like, here's the idea. Implement this week. Submit your stories. Share your posts. I want everybody on this call submitting a storytelling post before our next call. And then, you know, like, we build this thing for them one week at a time. Them: Okay. Me: And if that needs to be the focal point of your calls of, like, no matter what we're covering, your homework every week is a specific post that you're making. Them: Yeah. Me: Because that's the, that's the hat. That's the most important habit. Them: Okay. Okay. That feels good. So I'll do that. I'll do a riff on, on that, and I'll kind of. Go from there. Me: Yeah. I mean, we're not, we're not in the place yet. I know there's a ton of information everywhere, and it, it is what it is at this stage. We're in the process of trying to organize it. Like you and I may need to carve out, like, a big time block where we could actually just, like, sift through all this stuff for a few hours. Them: Okay. Me: And, and just look it, look through it. It will be probably frustrating experience. Them: Okay. Yeah. Me: Right? Them: Yeah. Me: But necessary. Them: Yeah. Okay. Me: Because there's just so much happening. Them: Yeah. Me: But for now, yeah, I mean, like, do this class. Let me. I'll create. Questions for you to answer to go through what we have now. But, like, even what you're sharing, like, what you're sharing with me on this call, like, I haven't seen those assets yet. They look cool. They look valuable. I feel like they should be referenced somewhere. So. And I don't even think there's much on the product side inside this Hub yet. Which seems like there's a really in-depth aspect of that. The compensation still needs to, like, a thorough explanation somewhere on this Hub. So there's just multiple things here. And then, yeah, when we actually get into content. I mean, it's. You're teaching these people how to build a business. In business, there's marketing, there's sales, there's operations, there's client deliverables and support. There's, you know, your own personal experience. There's finances and taxes and all of that. And. Yeah, it's like you're, you're trying to teach all of these people to do, to run an operation that normally takes multiple people to run. Them: Totally. And they're just trying to do this as, like, they're a little side thing. Me: Yeah. Them: So it's like, it's. It's hard. Me: It's very hard. And so we. And again, it's like, what's the simplest thing that we can Implement that can meet the expectations of what these people can actually do? Them: Yeah. Me: Because if we can meet them there. Best to get, like, some progress than, like, constantly, like, tried to squeeze them for optimal progress and not get any. Them: Yeah. Okay. Me: I'm still in the midst of, like, formulating my own solutions for you around all this. Them: Well. It makes me feel better that it's not just like a cut. You know what I mean? Like, it's complicated to you, too, so it makes me feel less like I'm insane for not. Having something. You know what I mean? Yeah. Me: I mean, this feels more complex than building us just a stylus business. Them: I agree. It's just so. It's so layered. Me: Yeah. Them: It makes me feel way better, actually. Okay. Cool. That gives me some relief. Me: And I promise you, like, whatever overwhelm you're feeling is, is not at the level that they're overwhelm is. Them: Well, I just. I know how overwhelmed I was in the very beginning where I was. Like. Please just tell me what my literal next step is. Like, I don't. Don't even paint, like, the next three steps. Like, what do I need to post about? Like, go post about needing, like, the products to get customers. Okay, done. I'll do that. With a call to action. Okay, done. I can do that. Me: Yeah. Yep. Them: Yeah. Me: Like, why that's. That won't work. Live is because you got people coming in every week. And so everybody's in different places. Them: All the time. And then it's like. And sometimes. They're, you know, because then they come in and they're. Like, well, maybe they have a busy. Like, if I'm thinking of me this week, if I had my week this week and I was like, oh, I just decided on Monday after I got home from the salon that I was going to do money. And then I had Tuesday and Wednesday. My days behind the chair. Like, there's no way. Me: Yeah. Them: So then it's, like, also keeping track of all the people that you're coming in. Like. It. It's fine. It's great. But I just want it to. I just want it to be. Streamlined and more simple. Me: Yeah. You know, some of you've done in the past a few times is your 30 days of social media challenge. Them: In July. Me: And are you planning on doing again in July? Them: I I. Didn't do it last year, I don't think. But I could do it. Me: I wouldn't say do that per se. I don't. I don't think your people are going to be able to sustain 30 days of posting. Unless they're just posting what they're already used to posting. What they need to learn how to do is different kinds of content. And versus it being like, do these 30 posts in the next 30 days? And this is, this is a build. And we can build it out over time. But if it was like, these are the first 30 posts that you need to make and an example of each one. So that you can just give them, like, you're coming in. These are your first 30 posts, whether it takes you 90 days to post them or you do them in 30 in a day in a row, it doesn't matter. Here's post one. Here's what post one looks like. Just recreate this. Here's post two. This is what you talk about. Them: Okay. Me: Just be verbatim if you want to. Don't. But you know what I mean? Like, here's what you're talking about. Here's the post. Here's what it looks like. Just replicate this in your own voice and your own branding. Them: Yeah. Me: I don't think you can make it any easier than that other than doing it for. Them: Yeah. Okay. Me: But it's. It's. I feel like there's a big difference of somebody that's just like, oh, I'm on my third work day. I haven't eaten all day. I got to make this post. And the guidance is. Like, make a, you know, make a post celebrating your first check. You know, you're a week two, your first check should have came in. It's like, I get that conceptually. But then there's an actual post. Like, this is what that looks like. And they're like, all right, I can. I can do that. Now I have something to build off of. Versus, like, just an idea to create from. Them: Okay. Me: The start to that. It doesn't have to be 30 posts. It could be your first 10. Right. But if we're trying to get people consistent. Them: Let's start there. Me: Like with posting. The more context we can give them in the beginning, here are your first 10 posts to make in your first 30 days. The first thing that you would need to identify is, like, what are those 10 posts? And then we can just create it. We could just create those. I mean, you could spit. I mean, you could whip up content. Easy. You know what I mean? Them: The only thing that's hard is. Like, well, I guess I could. I mean, because, like, part of it's like talking about your why. Like, why did you start doing this? Me: Yeah. Them: But I was like, but I. I can always go back and just reshare my why. Like, I can just recreate these and repost them myself. It'd be a good content challenge for me, too. Me: And they don't all have to be your posts. Them: Okay. Me: If you have one of your girls that done that post. Ask them, can I share this as part of the onboarding? And then so people can get a little variety. Of different, how people are talking about it. Them: Okay. Me: You may not. All you need to do is identify the 10 posts. Those, they may already all be existing between you and your team. But this is the, the reoccurring problem that keeps showing up, right? And it will always show up for you is like, how do I get these people to post what they need to post? And if we can tell them the specific posts to make. The framework of that post and an example of that post. I don't know. Is there another layer to make it even easier? Them: The visuals. What are the visuals? Me: Yeah. You know, unless. You do put them in some sort of, like, implementation container, but that's just adding unnecessary work to you right now. Them: Yeah. I don't feel like I need any more unnecessary work. Me: We, we need to, we need to organize what's already on your plate. Them: That would be amazing. Me: Is there anything in your current workflows that you feel you're kind of bottlenecked in or that's taken a lot of, like, time and energy, or you're just not getting to it and it's lingering? Or you feel like you're kind of. I know you're having a tough week, but. Them: Just content. Me: Okay. Them: I feel like my own bottleneck right now is content. Me: Yeah. Them: I was, like, so good. And then the last, like, two weeks, I mean, my posting has been. Which irritates me because I also know that I'm going to see that in, like, 30, 60, 90 days. You know what I mean? If I don't get my together with it. Me: Yeah. Them: I posted, like, one time last week. I mean, I have, like, consistent lives going. But, I mean, in June, I've got one, two, with. With including lives. One, two, three. Five, six, seven. Eight. Eight posts so far in, which I guess that's actually not bad. But if I take the lives away, I have one. Two, three, four. Four, five. Okay, so it's not as bad as I thought. Me: Good. Them: But. I just tend to be. Harder on myself, but, like, I need a, like, I'm gonna do a product post today. Like, I'm gonna wash my hair. So that's gonna be. I'm gonna shoot a product post talking about all of those things. And then. Which will hopefully stir up some VIP conversations. But then I can also start working on to identify my first 10 posts. What they should be. Me: Is there a certain level that you get to with Monet? And this is kind of where I was leading the first time we talked about it. That needing to get the. The eight VIPs and two market partners every month wouldn't be as big of a deal if you didn't get it. Well, you could just, if you get it great, but if you don't, there's no pressure to anymore because you're making enough because you've made it to this level. Them: Yeah. Like. I would probably say director. Me: Okay. Them: Would. Would be that, but, like, I know even, like, ivy because. So she's Beck's upline. I was talking to her about it. She was. Like, there are some months, like, my personal business just disappears. And she's like, but you can make up some of that income if you help your Mark, your new market partners, like, hit their first couple of bonuses. You know what I mean? So there are definitely are ways. It's just hard now with knowing that, like, it wouldn't just be 500 that I wouldn't getting. It'd be 2, 000. Me: Yeah. Them: That's a pretty big. Jump to not get it. Me: Yep. Them: So that's why it's just consistently been. On there for me. Me: Yeah. Them: The priority. Me: Yeah. I mean, if we can get it to a place where it's a, it's a luxury, but not like a necessity. That was just. Them: Well, and it. That's kind of how it has been the last couple of months. It's just kind of been. Me: Freak. Them: Like, because it's been so effortless. This is, like, really the first month where it has not been my priority. Because I'm, like, working with the team a little bit more. Me: Yeah. Them: But as long as I have my two Market partners and my eight VIPs by the end of the month, I should. I should be good. Me: Okay. Them: So I would just miss out on the 200 if I don't have it done by the 15th, I would just miss out on the 200 front half of the month bonus. But I think it's as long as you finish the month with your two plus eight, you're fine. Me: Well, how you feeling at this point? What are you feeling? Them: I feel better. I think there's just so much going on, and it's just been, like, such a week that. I don't know that anything would make me fully feel better right now. You know what I mean? I think I'll feel better when I get some content made this afternoon. Like, that will feel like a relief for me. Me: Yeah. Them: But it's even just been. Like. Like, I had this whole day, basically. My pilates instructor last minute, she was like, is there any way you can help me stay and make a reel after class? And I was like, yeah, sure. And then I was there for an hour, and then that, like, put me behind. And then everything, like, just talking with chance and, like, figuring out all of that stuff out. And, like. Then you're not in the space of, like. I want to make content. You're like, I feel just chaotic and. Like. But I'm like, no, like, I have to do this because I don't have time tomorrow. And then I work Saturday, and then we're renting a boat Saturday afternoon. So I'm, like, gonna be gone pretty much the next, like, Two days. My two. My two calls tomorrow are, like, friend calls, and I might. Like, I'm supposed to chat with Krista, and then I'm chatting with my friend Kristen, but maybe I just need to cancel those. Me: Those are important. You know, it's. Them: Yeah. Yeah. That's true. Me: It's your social. Charge. It's really easy. It's like, let those relationships slowly, unintentionally fade a little bit because everything feels more important. But they bring a completely different energy that's needed into your life. Them: That's. True. Okay. That's true. Me: Look at if it feel, if you feel like you're going to be filled up by it. Or maybe they need a little bit from you, whatever. That's what friends are for. Right? Them: Yeah. Me: But let's just get the content done today. And then that will probably alleviate the pressure from that. Them: Yeah. I think. I think if I can get some product content made, I'll feel. Way better. Me: All right, you going to do that now? Them: Yeah. I'm gonna do that because I'm gonna, like, jump in the shower. I'm gonna wash my hair. And, like, do all of that kind of stuff. And then. That will be. I think that will be really helpful. Me: Okay, let's do it. Them: Okay, cool. Next week. We are going on the bourbon trail next week. So I have a. Me: Urban trail. What's that? Them: Look. Oh, my gosh. It's so fun. So it's in Kentucky, and they. You basically, like, beatbop around. There's different parts of the bourbon trail. Like, it's all throughout Kentucky. So we. A couple years ago, we went and we visited. Like, buffalo Trace and Woodford Reserve. And castle and key, I think, was one of the ones that we went to. And this. This time we're going to maker's Mark. I don't know. I just got the itinerary, but our family went, and I don't. I really barely drink anymore at all anyways, and I don't love bourbon, but it is so fun. Like, it's such a fun experience. Me: Yeah. Them: Like, they just have the. The, like, actual. Like, distilleries where the bourbon is made. They're beautiful, and it's, like, just so cool to learn about. And, like, my dad and chance and my brothers, they're all super into bourbon. So, like, Ava's gonna go, like, we take the kids. It's actually a really, really good time. And then we just get an Airbnb and we all stay together. And so I'm really looking forward to that. But, yeah, so it's. It's really fun. It's. I think everybody should do it. Even if you're not into bourbon, like, because you can just do little, like, tiny taste. And I usually just wet my lips, and then I pass it off for one of the boys to drink. But some of their, like, bourbon cocktails, like, they at Woodford Reserve. They make basically a chocolate Manhattan. And it's my favorite cocktail I've ever had. Like, it's. Me: Okay. Them: So good. My parents bought the stuff, and, like, they make it all the time at home. Me: Yeah. Them: So I'll, like, go over there and I'll just have, like, I usually just one sip kind of does it for me. I'm like, okay, that was good. But, yeah, so it's. It's really cool. So, yeah, we're doing that. We leave Friday, and then we'll come home Sunday. Yeah. So. And then I. Have. I'm working three days next week. Because my two girlfriends that I do their hair, which that one's fine. No big deal with that. But I just feel like this month is, like, flying by, and I'm like, where is all my time going? And then the next weekend I have Ava's graduation party. So. Like. Yeah. Me: You normally have a pretty stack calendar, especially in summertime. Them: I know. I don't like. I don't like this. I do not like this. So it's fine. We'll figure it out. But then, like, my. July is a lot more chill. Me: Well, if you. Them: And August. Me: If. Them: Okay, hold on. Me: You need. That, if you need something, if you need some dedicated personal time for you or for you and chance, like, put that on your calendar now and just block it out. Them: What'd you say? Me: So nothing else comes up. Them: Okay. Me: Because it sounds that might be good. Them: Yeah. Me: Where the trip was just for you or the both of you. Them: Totally. Totally agree. Cool. Okay, so next week. Could you do. Are you available on Tuesdays? Like Tuesday afternoons? Me: The only time I could do on Tuesday would be. What time. Could be two o'clock your time? Them: That actually, I have a client. At 11. I'm just. I have pretty much only color next week. I can probably make that work. Let's put it on the books. And then if for some reason, I'm, like, running behind. I'll let you know. I'll probably have to take my call either at the. Salon or at, like, a coffee shop or something nearby. Me: Okay. Yeah. Just message me. I could, I could do a little bit later in that day. I have another call that because I have a call at three your time. Them: Time. Me: So I could do it after her as well, which would be for your time. So I could either four-year time or two-year time. Them: I know I could for sure make four. Me: Would that be easier than once you. Like, scrambling? Them: Well, I'm like, would it be better to just do. Me: I'll just, I'll just put two and four on the calendar, and you just text me that day and tell me which one you're taking. Them: That? Is that annoying? Me: No, you've never had to do that before, but it's fun. Them: Okay. Okay. As long as you're okay with that. Me: Yeah. Them: Okay, cool. That'd be amazing. Because I think I'd prefer to do two if we can make that work, I think, because then it's like I'm just staying in work mode. Me: Okay. Them: And then I can, like, be done. Me: Yeah. Four is kind of late to do a call. You kind of. Like, falling out of the work energy. Them: Yeah. Me: You know? Yeah. Okay. Them: Okay. Cool. Me: We'll lock it up. Them: Thank you so much. All right, have a good week. Me: You two. Them: And weekend. Okay, sounds good. Bye. Me: Bye. Okay.